Dig the sound of small scale farmers

United Kingdom (London)

Excited by biofertilisers? Want to know about biodynamic vines, Catalonian chickens and compost tea – or get down and dirty with soil? Plug in baby…

Farmerama is a community-sourced award-winning radio show and monthly podcast dedicated to actively sharing the underrepresented voices of smaller-scale farmers in the UK and beyond. Farms, events and sheds in rural areas are being turned into radio studios – bringing new perspectives to farming as communities share the things they know and are learning about, and learn about making radio and storytelling in the process.

By giving producers a voice, we want to rejuvenate the respect, confidence and vibrancy of smaller-scale farmers and rural communities.” – Abby Rose, Co-host, Farmerama

Committed to positive ecological futures for the earth and its people – and produced by farmers for their brethren – Farmerama podcasts focus on food, but also our health, flooding, animals, carbon storage, biodiversity, and more. The aim is to encourage local practices to help build sustainable livelihoods and farmers to unlearn unhealthy mindsets, and get experimental, so agricultural production rises. You dig?

Farmerama was set up by soil obsessed physicist-farmer Abby Rose, who has since been selected by The Observer newspaper and Nesta as one of 2018’s New Radicals. It was after working on her family’s farm straight from university that she noticed how many of the day-to-day decisions on a farm actually affect us all more than we realise.

“A farmer decides to plant a stand of trees, and that can help prevent flooding in a nearby town,” she tells us. “Or a farmer decides to graze their animals differently which helps build soil health and reduce runoff into nearby streams, or even helps sequester carbon.” As a strong believer in business being a force for social good, it dawned on Abby that farmers are some of the key decision makers in terms of how humanity interacts with the natural world.

Today Abby helps to run her family’s farm in Chile. Vidacycle produces natural wine and verjuice, and has a strong focus on building soil health on the land, using mob grazing of sheep and encouraging native trees and forests.

Abby makes up one third of the Farmerama hosts and production team. She works (literally in the field) alongside podcaster extraordinaire Jo Barratt, a radio producer who works with open data and multi-sensory design, and documentary filmmaker Katie Revell, who sees food – and therefore farming – as the crux of the way humans relate to the environment and to each other. She’s especially interested in the language we use to talk about farming and reframing terms such as ‘developed’, ‘primitive’, and ‘peasant.’ The three make the show because “we believe that these farmers are the heroes of a resilient future.”

So far legendary Farmerama guests include: restaurateur-activist Alice Waters, self-professed “Christian libertarian environmentalist capitalist lunatic farmer” Joel Salatin (also known as the most famous farmer in the world), soils and carbon ecologist Dr Christine Jones, American farmer and author and educator Elliot Coleman, and sustainable ranching leader Greg Judy.  In this special urban episode farmer-activist Leah Penniman, co-founder of Soul Fire Farm in New York, talks about being committed to ending racism and injustice in our food system.

Despite these namechecks, at Farmerama the focus is specifically on sharing the voices of the people at the grassroots, involved in the nitty gritty of what it means to farm more ecologically.

Abby believes that “innovative technology, the media and community engagement can improve wellbeing worldwide.” Certain that farmer-led tech is an important part of a resilient future, she develops and codes simple technologies that support the community to thrive. Vidacycle’s apps Sectormentor and Workmentor help smaller scale farmers build ecology, profitability and beauty on farms around the world. 

Farming is essentially the root of everything we do as humankind. As the radical voice of small farmers, Abby urges you to listen to Farmerama to learn about the stories of the farmers behind the food system and what it means to farm regeneratively.

“Begin to understand the complexities of the food and farming system and what part you are playing in helping or hindering progress: what are you promoting through what you buy? Buy direct from farmers you trust where and when possible, and allocate a larger portion of your spending to buying higher quality food. If we want to transform our relationship to the planet then we need to make ecological decisions economically viable for farmers, otherwise it will never work.”

Listen ► Biodynamic vines and Catalonian chickens: 

? AtlasEvent  Soil-obsessed physicist-farmer Abby was one of the speakers and moderators at Fixing the future 2019 in Barcelona.

Written by

Lisa Goldapple, Editor, Atlas of the Future (12 April 2019)

Project leader

Abby Rose, Jo Barratt and Katie Revell, Co-producers and co-hosts

Support the Atlas

We want the Atlas of the Future media platform and our event to be available to everybody, everywhere for free – always. Fancy helping us spread stories of hope and optimism to create a better tomorrow? For those able, we'd be grateful for any donation.

Creative Commons License



Take me somewhere
Take me somewhere
Data Protection Act: LOPD.
In compliance with Organic Law 15/1999, of 13 of December, on Personal Data Protection, and the development of Rules of Procedure, approved by Royal Decree 1720/2007, of 21 of December, Atlas of the Future subscribers may be required to provide Personal Data, which will be included in a file owned by Democratising The Future Society SL. Such file is duly incorporated in the Spanish Data Protection Agency and protected in compliance with the security measures established in the applicable legislation. Subscribers may exercise, at any time, their rights of access, rectification, cancellation and/or opposition regarding their Personal Data. The subscriber shall notice their will, either under written form addressed to Democratising The Future Society SL, Ref. LOPD, Calabria, 10 6-3 08015 - Barcelona (Spain) and/or by e-mail, clicking here. Also, the subscriber shall communicate Atlas of the Future any modifications of their Personal Data stored, so that the information stored by Atlas of the Future remains at all times updated and error-free.
Get World-changing projects and news in your inbox weekly.