United States (Denver)
Upcycling is a key part of a sustainable fashion future: but Denver-based Canned Goods like to go further. As well as turning used tin cans into on-trend jewellery, they further pay-it-forward by giving one can of food to charity for each item purchased. Welcome to the Can Do Good programme.
Founder Thomas Althaus started out making jewellery for an anniversary present for his wife and continued to develop a stylish but accessible line of items to wear and for the home out of used tin cans: Tin Can Glam. By processing cans collected into standardised raw pieces of metal that can be used in many applications the future for Canned Goods will be even broader.
In addition to giving back cans of food through Can Do Good, they provide opportunities to individuals by creating accessible and sustainable employment opportunities. They also collaborate with local organisations who specialise in the rehabilitation of individuals who have been in trafficking situations, and have established a work programme that is flexible and safe.
Although based today in Colorado, as sales become more established throughout North America and around the world, the model is intended to be hyper local. Can Do Good circles of business will be established in or just outside of major metropolitan regions: cans will be collected locally, worked with by local makers, sold by a local sales force, and the give back of cans will be to local organisations. Canned Goods are bringing a can-do attitude to life.
Thomas Althaus, Founder