Farming videos harvest results

Mosavali
Georgia (Tbilisi)

Submitted by you:

Rising global connectivity shows that mobile internet is rapidly becoming a primary source of information and knowledge for rural populations in developing countries.

Mosavali (meaning ‘harvest’ in Georgian) combines technology with the latest evidence in behavioural sciences to radically improve agricultural extension and information services for the world’s 400 million smallholder farmers – for better planting, growing and selling. It provides farmers with short instructional video tutorials in their own language to teach them basic, proven techniques that improve the quality and quantity of their output by at least 30%.

In September 2015 a training video was watched 50,000 times soon after it was posted, another recording on fruit trees more than 1,500 times. These videos have now been viewed over 50.000 times on Youtube and Facebook alone, showing the clear need for a mobile approach to information and outreach in the country. The Mosavali website has so far generated 10,000 unique visitors – 1,100 of whom registered for additional services such as fair loans, insurance, actionable weather forecasts and alerts on diseases.

Mosavali is an initiative of Elva and Nergeta. Elva has extensive experience in the development and implementation of data-driven solutions for better insights into local communities in some of the most challenging contexts worldwide.

Submitted by

Mark van Embden Andres, Elva (01 February 2016)

Project leader

Dr Hans Gutbrod, Project Supervisor, Jonne Catshoek, Lead Developer and Mark van Embden Andres, Lead International Outreach

Creative Commons License

Comments

 

What?
Project Topics
Other Topics
Close
Take me somewhere
Close
Take me somewhere
Close
Data Protection Act: LOPD.
In compliance with Organic Law 15/1999, of 13 of December, on Personal Data Protection, and the development of Rules of Procedure, approved by Royal Decree 1720/2007, of 21 of December, Atlas of the Future subscribers may be required to provide Personal Data, which will be included in a file owned by Democratizing The Future Society SL. Such file is duly incorporated in the Spanish Data Protection Agency and protected in compliance with the security measures established in the applicable legislation. Subscribers may exercise, at any time, their rights of access, rectification, cancellation and/or opposal regarding their Personal Data. The subscriber shall notice their will, either under written form addressed to Democratizing The Future Society SL, Ref. LOPD, Calabria, 10 6-3 08015 - Barcelona (Spain) and/or by e-mail, clicking here. Also, the subscriber shall communicate Atlas of the Future any modifications of their Personal Data stored, so that the information stored by Atlas of the Future remains at all times updated and error-free
Close