I am the founder of Synesthesia EXP a startup based in Copenhagen whose aim is to create unique and immersive art and literature experiences. I have launched the first native exhibition on iPad, the app le déserteur. Its mission is to provide the experience of being at an art and literature exhibition on an iPad. It will transform the iPad into an ephemeral work of art itself. I have 10 years of experience in French medias from a France Culture (Radio France) to digital magazines, during which my work evolved from journalism to plurimedia content strategy and curation.